innovation lab

ITD

Foster an ‘its your baby’ attitude

Without ownership, good ideas can easily die on the vine. DOTs must work to give ownership to idea generators by letting them prove the business case and then committing to implement where the case is proven. To avoid an ‘its not my baby’ attitude among employees, avoid a strict ‘gate-keeper’ culture around innovation, in which a small group anoints ideas; there is no way that will kill an innovation program more quickly.

Always say 'yes and...'

Experienced leaders in innovation find that it is literally an impossible task to police innovation. A much more practical strategy is to let ideas stand or fall on their relative merits (in terms of cost and time savings or customer satisfaction improvements and alignment with mission critical goals like mobility, safety or preservation) rather than try to judge every idea and say no to some, which shuts down innovation.